Arda Özkan – Senior Client Officer at Ipsos
- Arda is a seasoned professional with almost 25 years of experience in the fields of strategy, insights, and quantitative research, specializing especially in FMCG.
He started his career at Research International, where he steadily climbed the ranks, ultimately serving as Director of the Quantitative Department.
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Arda then transitioned to The Coca-Cola Company, where he spent 6 years contributing to the Strategy and Insights function across three different geographical locations. His work focused on integrating consumer segmentation data, brand health metrics, and panel data to generate actionable insights that added significant value to the Strategic Planning process.
Following his time at Coca-Cola, Arda joined Anadolu Efes, where he dedicated 3 years to strategic portfolio management and the integration of data and insights from various sources. He played an active role in the Planning processes, further solidifying his strategic thinking and analytical capabilities.
Currently, Arda excels as a Senior Client Officer at Ipsos, one of the top leading market research companies.
Arda’s journey showcases his passion for utilizing data-driven insights to drive strategic decision-making. His expertise in diverse industries, coupled with his global experience, makes him a compelling speaker who can provide students with a unique and insightful perspective on strategy and insights.
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DON’T MISS THE OPPORTUNITY TO SHOW YOUR TALENTS TO THE BUSINESS WORLD…
ARDA OZKAN WILL HAVE US DO A GREAT CASE STUDY IN THIS EVENT.
THOSE WHO PARTICIPATE IN THE PROGRAM WILL TRY TO FULFILL THIS TASK USING CHATGPT.
IF YOU WANT YOUR STUDY TO BE INCLUDED IN A PRESS BULLETIN, YOU SHOULD REGISTER FOR THE PROGRAM NOW…
DATE: AUG 15 2024
TIME:
– NYC: 12:00pm 1:00pm
– LOS ANGELES: 09:00am
– TURKIYE:19:00
ZOOM
