JUST Capital, in partnership with CNBC, proudly unveils the JUST 100 list, recognizing the top-performing companies in the 2025 Rankings of America’s Most JUST Companies.
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🔍 How the JUST 100 is Determined:
Every year, JUST Capital conducts a nationwide survey, asking the American public what matters most in corporate behavior. The largest U.S. companies are then ranked based on their performance in these key areas:
✅ Fair & Living Wages 💰
✅ Worker Well-Being & Career Growth 📈
✅ Work-Life Balance & Training 🎓
✅ Customer Fairness & Ethical Leadership 🤝
✅ Value Creation for Shareholders 📊
✅ Transparent Communication 🏛
✅ Community Impact & Social Responsibility 🌍
💡 Why It Matters
The JUST 100 recognizes companies that are setting the standard for ethical business practices, proving that profit and purpose can go hand in hand. As consumer and investor priorities shift toward accountability and impact, this ranking serves as a benchmark for corporate excellence in America today.
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📢 Who made the list? Check out the full JUST 100 rankings now! ⬇️
The Top 10 Most JUST Companies of 2025 are:
- Hewlett Packard Enterprise (second year at #1)
- HP Inc.
- Bank of America Corporation
- Union Pacific Corp
- Accenture plc
- Trane Technologies
- Eversource Energy
- The Bank of New York Mellon Corporation
- Citigroup Inc
- The Cigna Group
“Hewlett Packard Enterprise is honored to be recognized as #1 by JUST Capital in their 2025 Rankings for the second year in a row,” says HPE CEO Antonio Neri. “This recognition validates the work we have been doing to understand and serve all our stakeholders in order to drive marketing-leading performance.”
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💡 “The Public’s Priorities, Corporate Excellence” – How Americans Shape the JUST 100 Rankings
📢 Americans Have Spoken—Here’s What They Expect from Corporate Leaders
In a year of geopolitical, cultural, and economic shifts, business leaders face unprecedented pressure to perform, adapt, and lead with integrity. The 2024 American Views on Business Report from JUST Capital sends a clear message from the public:
✅ Get the fundamentals right – Pay fair wages, invest in workers, and treat customers ethically.
✅ Create value for shareholders – Financial success and responsible business practices go hand in hand.
✅ Lead with transparency & accountability – The public demands corporate integrity now more than ever.
📊 Despite Political Polarization, Americans Agree on Business Priorities
While the nation remains divided on politics, Americans are united in their expectations for corporate behavior—especially when ethical business practices align with financial success. People want:
🔹 Economic security – Fair pay, job stability, and opportunities for growth.
🔹 Trust & transparency – Companies that engage openly and uphold their commitments.
🔹 Corporate accountability – Leadership that prioritizes people, not just profits.
🏆 JUST 100: Recognizing Companies That Lead with Impact
The 2025 JUST Capital Rankings spotlight the top-performing Russell 1000 companies that actively respond to public concerns and embrace ethical leadership. These rankings serve as a data-driven roadmap to help corporate leaders navigate today’s evolving business landscape while unlocking long-term value.
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📈 “JUST Business Is Better Business” – Proof That Doing Good Drives Performance
JUST Capital’s 2025 Rankings once again confirm a powerful truth: companies that prioritize the public’s top concerns—fair wages, worker well-being, transparency, and ethical leadership—deliver superior financial returns.
💡 The Numbers Don’t Lie:
📊 JULCD Index: Up 212.2%, outperforming the Russell 1000 Cap-Weighted Benchmark (202.04%) by 10.11%.
📈 JUST 100 Index: Up 116.7%, beating the Russell 1000 Equally Weighted Benchmark (70.8%) by 45.8%.
“JUST Capital Rankings stand apart because they measure companies against what matters most: the priorities set by the American public,” says JUST Capital CEO Martin Whittaker. “When companies – like those featured in this year’s Rankings – actively deliver on stakeholder expectations, namely those of American workers, consumers, and shareholders, they create enduring business value while advancing solutions to our nation’s most pressing economic challenges. It’s a powerful win-win.”
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🔍 Introducing JUST Intelligence: The Future of Data-Driven Leadership
In today’s high-pressure, rapidly evolving business landscape, leaders need real-time, actionable insights to stay ahead. That’s why JUST Capital is launching JUST Intelligence—a state-of-the-art analytics tool that helps companies:
✅ Explore their ranking performance with an interactive dashboard.
✅ Benchmark against competitors to identify strengths and opportunities.
✅ Gain strategic insights to drive smarter, data-backed decisions.
All ranked companies will receive access to standard JUST Intelligence features, while subscribers can unlock deeper analytics, peer comparisons, and best practices from top performers.
“In a rapidly evolving and high-pressure landscape, today’s corporate leaders need a strategic insider to support their competitive edge. JUST Intelligence is that strategic insider,” says Whittaker. “We are extremely proud to bring empirical evidence to corporate leaders that allows them to cut through the noise, benchmark their performance, make smarter decisions, and ultimately be more successful in the marketplace.”
Source – JUST CAPITAL